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HCTO 2020 Season Artwork

Project Type

Seasonal Branding

Date

July 2019

Client

Hale Center Theater Orem (Utah)

Role

Show Logo Design, Layout, Design, Art Direction

Other Contributors

Red Rider Creative, Kirk Larsen, James Gilleard

As this is an annual project, many of these pieces are reused and updated with current season information. While I was involved in the design years prior, for 2020 I primarily updated the fold-out brochure, letter to patrons, and ad information. New design for the 2020 season included a totally revamped order form, which I redesigned to complement the launch of their new online ticketing system. I also managed the art direction of the illustrations, and designed many of the show logos (including Man with the Pointed Toes, Dirty Rotten Scoundrels, and Little Women).

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